3 Reasons You’ll Love Defrozo, Free Photo Platform from MotoCMS Founder

We’re happy and proud to announce that our very own Demetrio Fortman has launched a Kickstarter campaign for Defrozo, the one-stop marketing platform for photographers. The project has raised over $10 000 in less than 3 days and enlisted the respected TemplateMonster.com as a founding partner.

That’s surely a great start and we encourage all MotoCMS customers and friends to back our sister company and take part in developing a truly outstanding piece of software for the photography community across the globe.

There are at least three reasons you might not want to miss out this project:

A Product Photographers Have Been Longing For

Promised to be delivered by October 2015, the full-featured version of Defrozo is going to replace at average 5-7 web services and applications that modern photographers have to deal with while managing their workflow and business. Add to that the all-inclusive free plan and you’ll get a solution that will empower thousands of growing photography studios and aspiring photopreneurs.

Among the coolest features Defrozo is going to offer are the following:

Effortless website management. Beautiful, mobile-ready websites, plenty of customization options, and intuitive drag-and-drop editing are the three pillars Defrozo website building module is based on.

Smart media library. The images in your Defrozo cloud library can be sorted and grouped in multiple ways so that you could spend time on shooting rather than messing around with your file storage. Automatic file meta data import and cropping with sticky focal point are among the other awesome features of the Defrozo media library.

Effective Client Relationship Management system. Handy client profiles, event reminders, email marketing, client rank, referral source tracking, reusable to-do lists, contract & invoice templates, online payments and pricing templates are just some of the exciting features Defrozo will provide to photographers.

Productivity tools. Defrozo will enable photographers to effectively manage their workflow and schedule by means of automatic email notifications, online booking widget, Lightroom / Aperture import plugin, ability to import from Dropbox and Google Drive, sharing to social networks, and other organizational tools.

Use your favorite printing lab. Defrozo is going to build a wide gallery of popular vendors worldwide so that your collaboration with a trusted company would last.

Shopping cart & proofing tools. Think handy features like saving client’s favorites, size and print type selection, and of course integration with the Online Store module to guide your orders from beginning to end.

Outstanding Rewards for Backers

While Defrozo will always remain free to use, there will also be an opportunity to upgrade for users requiring more storage space and more advanced options within each functional module offered.

There will hardly be a better opportunity to grab yourself Defrozo’s top-tier plan than through Kickstarter. Seriously, the guys offer some deals that would be a sin to miss here.

There are also plenty of cool add-ons available at every reward level, such as fully custom website themes, backer badges, knowledge bundle, and listing on the project’s Partners page. Demetrio and the team did a great job making their rewards useful, fun, and actually engaging into the project’s life.

You Can Directly Influence The Development Process

The best part, however, is that making a $15 pledge or higher you get access to the Defrozo Ultimate plan during entire development time. This way you can give your feedback regarding the service before it rolls out of the line, and therefore, get a product that addresses your specific requirements in the end.

Our Little One Needs Your Support!

Defrozo is the youngest member to the family of companies founded by Demetrio Fortman. It’s smart, it’s ambitious, and it grows fast. With your help, we can create a truly wonderful product that will enable millions of photographers to thrive doing what they love most. Just as our friends at Defrozo say, let’s grow together!